MAJOR LEAGUE BASEBALL: Major Fest 2021

MLB’s Opening Day is an annual celebration of Americana that’s over a hundred years old. 

Typically, every stadium in the league throws a big party - but a lingering global pandemic really put a damper on IRL fun.

So we took Opening Day interwebs, orchestrating a virtual fan festival on Twitch that would allow MLB fans around the world to fill up their cup with a full day of live baseball fun.

The live stream made it to the Twitch homepage and pulled in 275k streamers who watched 1.75M minutes of content. It was the single most successful day on MLB's Twitch channel by every possible metric.